Mobile Internet Open for Business!

Welcome to the latest roundup of news from Púca and the world of mobile. Customer habits are changing fast – and no more so than in how they are using their mobile phones. The fast growth of the mobile Internet presents some great opportunities for businesses to communicate and transact with their customers – read on to find out how some of Púca's customers are already seizing those opportunities….





CUSTOMER NEWS

Boots promotes Swine Flu Prevention with Mobile Internet campaign
Púca has developed a mobile guide to Swine Flu with location specific information on where to go to for professional advice.
Read More

Coors Light uses multi-channel mobile campaign to promote music events A mobile microsite, mobile banner ads and SMS response were some of the integrated methods used to promote Coors Light Peak music events. Read More

Ulster Bank Amplifies Belfast Festival at Queens with Mobile Marketing Mobile Internet, SMS Response and Text Alerts were successfully added to the marketing mix for this year's Ulster Bank Theatre Festival Belfast. Read More

BUSINESS APPLICATIONS

Púca's SMS 'Message Manager' helps reduce costs and streamline business communications
Permanent TSB, UPC, Dept of Defence and Ireland's Health Service Executive are just some of the organisations benefiting from using SMS in their business communications and processes. Read More


LOOKING FOR AN iPHONE APP?

Look no further! Púca offers highly competitive rates for iPhone application development. Contact us to find out more




MOBILE COMMERCE

Rehab Lotteries launch Ireland's first Mobile Lottery
Card deposits by mobile, 'Click to Pay' and a stored value account are some of the key elements in Rehab Lotteries new mobile strategy. Read More



INDUSTRY NEWS

Research Roundup
For your convenience we've pulled together a quick summary of some of the latest external mobile research, news and information. Read More

Text the dog a bone!
Charities around the world have been amongst the most creative users of mobile marketing techniques. This is perfectly illustrated in a campaign we came across from Australia…
Click to view the video here
To find out more or if you have any queries call us on +353 1 4995090, text INFO to 51500 (Ireland and UK only) or email info@puca.com. We look forward to hearing from you.

We hope you find our email newsletter enjoyable and informative but if you do not want to receive communications from us please email unsubscribe@puca.com